What Happens When the Big Dog Sells

Anthony Amos and his brother started HydroDog, an Australian mobile dog washing and grooming service. After revolutionizing the industry and growing to more than $10 million in annual revenue, Amos decided it was time to sell.

Anthony Amos and his brother started HydroDog, an Australian company offering a mobile dog washing and grooming service. For $10, the Amos brothers would show up at your door with a giant dog bath on the back of their trailer and wash your dog.

Amos re-imagined his trailer system and built a giant dog bath in the form of an over-sized blue dog that travels around city streets.

The giant blue dogs created a lot of buzz, so the Amos brothers decided to franchise the business. The company took off and grew to more than $10 million in annual revenue from 100 franchisees all across Australia.

That’s when Amos decided it was time to sell.

In this episode, you’ll learn:

• The four types of franchisees.
• How and when to tell your employees (and franchisees) that you’re selling.
• The secret reason buyers perform due diligence.
• The surprising strategy for ensuring you get top dollar for your business.

After Amos sold his business, he went on a six-day bender followed by a speculative real estate investment that turned bad in the 2008 financial crisis. Amos lost all of the money he had made in the sale of HydroDog, forcing him to start all over again. Sadly, Amos’ experience is all too common when you don’t have a clear sense of what you will do with the profits from selling your business. That’s why the Module 12 of The Value Builder System™ is dedicated to helping you define a vision and a purpose for your life after you sell. Get started free right now by getting your Value Builder Score.

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Our guest

Anthony Amos started his career playing professional rugby straight out of high school in Australia. While playing football Anthony decided to use his down time to start his own business, so at 21 he and his younger brother founded a mobile dog grooming business. Their ‘prototype’ grooming trailer consisted of a secondhand hydro-bath (special dog bath) strapped on to the back of a box trailer! They put an ad in the local newspaper, rented a mobile phone and they were on their way! Within 5 years Hydrodog had grown to over 100 franchises across Australia. In 2006 the brothers decided and it was time to sell Australia and New Zealand.