Luke Peters started his entrepreneurial journey by reselling bar fridges online in 2002. Over the next 20 years, Peters built an appliance brand, grew his operations, and turned NewAir into an $80M acquisition target.
In this episode, you’ll discover how to:
- Shift from a product reseller to a valuable brand.
- Capitalize on something Peters calls “The 10% Rule.”
- Avoid fraudsters masquerading as acquirers.
- Answer the trickiest question every acquirer eventually asks.
Quote of the Week
Selling a business is about pulling years of profits into one day.
Luke Peters on the pressure of selling his business.
Deals
- Enovum Data Centers, which owns, operates, and develops data centers specializing in high-performance computing, has been acquired by Bit Digital, Inc. (Nasdaq: BTBT), a company that builds infrastructure for digital assets and artificial intelligence. The acquisition is valued at approximately $46 million. Enovum generated approximately $10 million in revenue, with the acquisition price reflecting a 4.6x revenue multiple.
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